Top Four Best Practices for Integrating Content and Community
Info: One of the most powerful developments in the evolution of online business in recent years is the ability to combine social features—from ratings and reviews to sharing and full discussion...
View ArticleAll Commerce Is Social
Info: You already know that your customers are talking about your brand on social media platforms, posting images from your product pages to Pinterest, and checking reviews. Today, these social...
View ArticlePersonalization Quick Start
Info: Personalization on the web isn’t a new topic. When visiting Amazon.com or a handful of other B2C retailers today, you are getting a personalized experience. There are a lot of tools out there...
View ArticleBest Practices for Responsive Design
Info: Mobile devices are rapidly becoming the predominant consumer choice, with adoption increasing daily as PC sales diminish in response. Designing your digital site for desktop or laptop, as well as...
View ArticleSix Common Marketing Problems And The Tricks to Beat Them
Info: Feeling tired, frustrated, and overwhelmed with work chaos? Get the Winning at the Game of Marketing ebook and get control.Marketing is like a real-life board game. You could get sent backward,...
View ArticleSix Do's and Don'ts to Boost Conversions Using Call Analytics
Info: Ready to upgrade your search strategy for today’s mobile world, and increase conversions? In this new eBook you’ll learn how to combine paid search with the power of call analytics, to optimize...
View ArticleMultichannel Customer Service: Best Practices for Building Retail Loyalty
Info: An increase in the available customer service tools at a consumers disposal results in retailers having to negotiate a more complex customer service landscape. Download this whitepaper to...
View ArticleThe Speed of Life - Fortune 500 CMOs Share Challenges and Priorities for 2014
Info: Every day, consumers share millions of pieces of social content a second. To stay relevant, marketers have to become more agile, executing at the speed of life – and this isn’t an easy...
View ArticleThe Rising Financial Impact of Customer Service
Info: The role of customer service is one that is values and well understood by many organisations. However making the leap from correlating customer service activities with overall-performance...
View ArticleForrester: The Rise Of The Customer Life-Cycle Marketing Systems
Info: Read this report by Forrester Research, Inc. for a better understanding of customer life-cycle marketing systems, a look at the landscape of CLCMS technology providers, and key recommendations...
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